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Novertising

Community Outreach Program Overview

In order to survive the recession, doctors need to continue obtaining new patients but at the same time cut their traditional dental advertising overhead. To do this, doctors need to be active in their local community by organizing and sponsoring events. Being more involved in their community and surrounding areas, doctors establish credibility and trust within their community. Doctors need to utilize the current economic situation to their advantage by exploring non-traditional alternatives to new patient marketing and the most logical and cost effective alternative is a Community Outreach Program.  Doctors can make themselves “known” and more “visible” to members of their community by sponsoring “loss leader” events which will endear them to members of their community and possibly get their event covered by the local media. Media exposure with no advertising cost is far more effective because it’s honest and gives people a humanistic perspective of the doctor and his practice.

Program Benefits

  • Makes doctors unforgettable in the public’s eye
  • Free 3rd party endorsements from influential community leaders
  • Doctor gets free publicity – which is more powerful, honest and lasts longer than advertising
  • Free media exposure on TV, Radio and Newspapers
  • Cost less to implement
  • Doctor stands out from his competition
  • Higher quality patients
  • Higher ROI
  • Doubles production and new patient numbers within 6 to 12 months

Learn More… or Contact Us for a FREE Marketing Analysis

Novertising is a unique marketing strategy whereby Doctor/Patient relationships are built automatically. You will increase trust, recognition and best of all, business and referrals from both patients and from people who are not even your patients yet! Some of the key Features & Benefits of Novertising are listed below:

Automate Your Patient Building Process

Specialists Research Your Practice

Consistent Branding

Build an Incredible Strategy

Target a Specific Demographic

Obtain FREE Publicity

Increase Visibility & Patient Referrals

Stand Out From Your Competition

Be Remembered in Your Community

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