Podiatrists are the major providers of care for disorders of the foot, ankle, and the lower extremities. They treat a wide range of conditions including sprains, infections, bunions, hammertoes, corns, plantar warts, nail fungus, ingrown toenails, and plantar fasciitis. In addition, podiatrists can be consulted for foot sores and wounds that are slow to heal due to diabetes. Just as patients need individualized care based on their specific needs, your podiatry practice needs a marketing plan tailored to grow your business.

• SEO – When people search online for podiatrists, you want them to find your website. Unfortunately, if your site does not rank on page one of the search results, prospective patients are unlikely to see it. Search engine optimization can help by targeting specific keywords and markets in your specialty.

• Paid Search – Pay per click ads are a cost-effective tool for driving qualified leads. A properly designed PPC campaign will target the people who are actively searching online for your podiatry services. We will maximize your ad budget to get you the highest return on investment.

• Social Advertising – Social media platforms like Facebook can help you connect with clients who are looking for a podiatrist. We can use segmentation to identify prospective patients based on geographic location, age, gender, estimated income, and other factors. If you have never advertised on social media, CXC Medical can get you started.

• Web Design – If your current website is not attractive, user-friendly, and optimized, it may be time for a fresh new look. Or, if you don’t have a Web presence at all, we can build a custom site that showcases your practice, physicians, patient testimonials, and more. Our websites are responsive, so patients can easily access them on a home computer or a mobile device. We can integrate a booking engine into your site or a patient portal, for added convenience.
• Reputation Management – We understand that your reputation is one of your most important assets, and we will work hard to help protect and maintain it.