Our healthcare marketing experts know how to target Otolaryngology patients, sending a message designed to resonate with them; thus, driving them to your practice. All the while, reducing your overall marketing costs!

• SEO – Search Engine Optimization (SEO) is extremely important to ensure your practice is found online. We know how to improve your ranking on search engines like Google so that internet users are more likely to find your Otolaryngology practice.

• Paid Search – Paid Search Advertising is also referred to as Pay-Per-Click (PPC) and Search Engine Marketing (SEM). When you decide to use paid search ads, you are placed on the first page of Google right away. This improves your visibility, which increases the likelihood of individuals from your area contacting you when they are in need of an Otolaryngologist.

• Social Advertising – Social Advertising remains an important tool for increasing your visibility online. Your Otolaryngology patients can visit your social media sites to learn more about the Otolaryngology industry. When something is posted on your social media sites, it reaches your existing patients, new patients and potential patients.

• Web Design – Another important factor in ranking well in search engines involves building a good reputation. This is accomplished through posting high-quality content and maintaining a well-organized website, and blog. In addition, all the content on your site must be well-written and unique. We help our clients improve existing content as well as assist them in crafting new, unique content for their websites. We do this to ensure visitors to their websites see content that is valuable, relevant and worth reading.

Reputation Management – Our Otolaryngology marketing experts strategically use your truthful, positive content to detract from any negative online content. Using SEO, we can emphasize positive information about your practice so that this favorable information will be listed first, pushing negative information deeper within a search engines’ lists. This ensures that people searching for your practice are not immediately greeted with negative information about you or your Otolaryngology practice.